We're a group of people passionate about marketing

Our Mission

Empower brands to build sustainable programs that
anticipate and influence their customer's next move through data.

Communicate better
than the rest
We're owners and
we act like it
Tenacious about the client & the problems we solve for them
Always #becordial

Humble beginnings, bright future

  • First line of code written

    Jan 2015
  • Cordial launches with
    our first customer

    Feb 2015
  • Raised seed round of funding
    from Ignite Farm

    June 2015
  • Cordial partners
    with R/GA

    July 2016
  • DMA Hot Company

    October 2016
  • Series A from Upfront
    Ventures and High Alpha

    February 2017
  • San Diego Business
    Journal Hot Company

    March 2017
  • Series B from Peakspan Capital

    June 2018

A founding team with vision

Cordial was built by marketers and technologists who were sick of using slow, outdated email technology. So they did something about it.

Jeremy Swift Founder & CEO
Jeremy Swift Founder & CEO

Jeremy Swift is a founder and the CEO of Cordial. Before founding Cordial in 2014, Jeremy was a founding member and the VP of Sales & Strategic Accounts at BlueHornet, where he worked for more than 14 years, growing company sales 20 percent year-over-year. He has spoken at leading industry events including DMA, OMMA and Mediapost Email Insider Summit.

Jeremy graduated from Point Loma Nazarene University and lives in San Diego, CA with his wife and four children. He's an avid runner, golfer and traveler who is passionate about supporting anti-human trafficking organizations in Africa and Europe.

Adam Gillespie Co-Founder & CTO
Adam Gillespie Co-Founder & CTO

Adam is a die hard technologist who led BlueHornet as Chief Technology officer through to acquisition by Digital River. He assumed various Architect and Engineering leadership roles during his time there. All the while launching BandFarm, a site/service designed to help budding artists market and promote their music. Adam is a CoFounder and visionary for the Cordial Platform. Taking this idea from a cocktail napkin and scaling it for hundreds of customers and millions on digital interactions he is Cordial's not so secret weapon.

If you don't see him married to his laptop, you may be able to catch him on a wave one early morning. For those that meet Adam, he personifies the qualities we value most in Cordial, smart people, stretching the limits but doing so in a Cordial way.

Chris McGreal Co-Founder & Product Leader
Chris McGreal Co-Founder & Product Leader

Chris McGreal is a Co-Founder and Product Owner for Cordial. Chris has a passion for design and drives the product vision for Cordial. Prior to founding Cordial, Chris served as Creative Director of Mapp Digital, Inc., where he led the acquisition by Digital River.

Since then he has shifted his focus to product development and user experience, leading UX design across a suite of SaaS products for the remainder of his 13+ years at Digital River, Inc.

We're fortunate to have amazing investors

Join our team

We're a fast growing team located in sunny downtown San Diego. Join us and be part of something great!

Cordial in the News


Cordial raises $15M for smarter emails and messaging

Cordial has gone to market to say you don’t need a legacy solution, plus a whole host of other point solutions, to try and do real-time messaging in a better way.

Cordial raises $15M for smarter emails and messaging

How to Organize your marketing tech stack

Your marketing stack is like a 1,000 jigsaw puzzle.

How to Organize your marketing tech stack

Cordial wins Digital Marketing News' Best Places to Work!

Cordial is the winner of DMN's Best Place to Work roundup.

Cordial wins Digital Marketing News' Best Places to Work!

Your legacy tech is holding you back

Rigid architecture and fragmented data are stifling your team’s innovation and making it hard to create engaging brand experiences. Learn why Cordial is the last messaging platform you will ever need.