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Did you know that 85% of consumers now expect personalized brand experiences?
Personalization is here to stay. It’s no longer acceptable to just send an email with “Dear [firstname]” in the subject line. Your customers are demanding personalized experiences and they reward companies who get it right.
In this comprehensive guide we’ll teach you:
- Overcome the top 5 obstacles to personalization
- Strategies to personalize like a pro
- How some of the most successful companies are using personalization