Give your customers the personalized experiences they demand
Dynamic content and mail merges are too slow to keep up with the modern time, place, and device shifting customer. Marketers need a way to personalize at scale, without creating countless user segments and message variations.
Treat your customers like people, not personas
Cordial enables marketers to create and save hyper-specific audience segments in seconds using simple and/or statements. Audience counts are updated in real-time based on your inputs without the need for complicated queries or development support.
Remove the complexity of scale
Cordial uses data from anywhere in your tech stack to create a personalized message for each and every customer. Pull in data from multiple feeds and programmatically create individual messages using real-time behavioral, purchase, and event data.
Streamline production with smart templates
Cordial’s smart templating language programmatically compiles a unique message for each person based on what you know about them. Subject lines, imagery, content, products, recommendations, promotions, all queried in real-time, and built at the time of send, simplifying production and helping you move faster.