Lessons from Shoptalk: How AI is redefining the retail marketing funnel

Tune in to hear Cordial's Rob Garf (SVP of Strategy & Insights) and Dave Frank (Sr. Client Success Manager) discuss how AI is redefining the marketing funnel and explore retail strategies for navigating the current economic landscape. Discover how leading brands are using AI to transform customer engagement, the shift from discounting to value-based messaging, and practical approaches to addressing tariff concerns. Learn why the most successful retailers are testing rapidly, optimizing based on data, and viewing challenges as catalysts for innovation rather than obstacles.

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