We're bringing our A-game this year—connect with us at Shoptalk to boost your retail strategy and level up your martech! Here's where to find us March 17-20, 2024.
Stop by our booth #530 to take a swing at your martech frustrations (yes, we’ll have a punching bag!). Connect with our team about how Cordial can help level up your marketing game and snag some gym merch while you're at it!
We're raffling off two Vue 180 fitness mirrors to help you level up your wellness routine. Make sure to stop by our booth #530 for a chance to win. For a bonus entry, head over to LinkedIn now and follow us.
Connect with our team and industry leaders over an immersive dining experience at The X Pot. With 360° projections, thematic soundscapes, and interactive light shows projected right onto your dinner plate, this is a one-of-a-kind event.
Looking for a deeper dive into Cordial? We’re available to meet 1:1 and we’ve reserved the perfect spot with a view. We’d love to learn how you want to level up your marketing program. Just let us know when and we’ll meet you there.
Jeremy SwiftCEO LinkedIn
Matt HowlandCPO LinkedIn
Matt EldersEVP, Revenue LinkedIn
Adam MeshotVP, Revenue LinkedIn
Christine McKibbanRetail Advisor LinkedIn
Christy ParrishClient Partnerships LinkedIn
Ed LallySales LinkedIn
Jake GolbergSales LinkedIn
Exceptional Retail Experiences: Seamless Stores
Lauren MorrSVP, Digital Engineering & Architecture, Abercrombie & Fitch Co.
Omnichannel customers shop nearly two times more often than single-channel shoppers, making it imperative for retailers to provide them with a seamless, unified experience. There are two critical components to delivering on this promise—creating an experience that's frictionless, as well as continuous. With the majority of retail transactions in the U.S. still taking place in person, stores play a key role in delighting consumers. In this session, three retail leaders will share the technologies and strategies they’re using to create seamless store experiences that charm and captivate customers, and connect their journey across channels.
Maintaining a Modern Ecommerce Tech Stack
Jason GowansSVP & Chief Digital Officer, Levi Strauss & Co.
This session features a deep dive into how organizations that have deployed modern, flexible ecommerce tech stacks are handling the care and maintenance of those investments, to ensure they keep pace with the state of the art. The session will open with a presentation from a consultant, who will share their perspective on ecommerce tech priorities. Following that, a fireside chat with a retail executive will illuminate best practices. The session will end with audience Q&A, ensuring attendees leave with frameworks, tactics and solid takeaways.
Evaluating AI's Longterm Opportunities and Challenges
Shirley GaoChief Digital Information Officer, PacSun
In a world where AI can do everything from pass the bar exam to re-create John Lennon's voice for a new Beatles song, it's challenging to sort hype from reality. Assessing what business value AI will actually unlock once the current excitement for it passes can challenge any industry expert. This session will look beyond the hype and the next year of AI's evolution, helping the audience understand both the longterm positives and negatives that this transformative technology will unlock.
Brand Power and Trust: A Conversation
Brieane OlsonCEO, PacSun
A key success metric for any strong brand is the amount of loyalty it instills in customers. Trust, affinity, authenticity and affection encourage people to stick with brands they know, that have worked well for them in the past. This Track Keynote will feature a senior executive sharing her thoughts on how her company has parlayed its brand’s strength into customer loyalty, as well as how she sees the strategies and tactics for doing so changing in an era of new consumer needs and expectations.
Fulfillment and Last Mile Tactics that Benefit Shoppers and the Business
Rachel FrederickVP & GM, Sur La Table
Companies looking to improve their fulfillment and delivery performance face an array of challenging decisions: how much to outsource versus keep in-house; how much of the cost to pass along to the customer; and which of the growing array of third-party logistics vendors to work with for local, national or global deliveries. This session will feature executives from three retailers that are successfully navigating the trade-offs between speed, cost, and customer care, improving their fulfillment efficiency while at the same time ensuring high customer satisfaction.