Cordial’s technology automates billions of data-driven messages—across email, SMS, mobile app, social media, direct mail, and more. Cordial is an award-winning, rapidly scaling software company on a mission to help the world’s largest brands drive scalable revenue growth and lasting customer connections.
Jeremy Swift
Founder & CEO
Jeremy Swift is founder and CEO of Cordial. Cordial is a cross-channel messaging platform that is changing the way marketing & technology teams engage their customers. Before founding Cordial in 2014, Jeremy was a founding member of BlueHornet, a first-gen email marketing SaaS company that he sold to Digital River in 2004. He has spoken at leading industry events including DMA, eTail, Shop.org, OMMA and Mediapost. Jeremy attended Point Loma Nazarene University and lives in San Diego, CA with his wife and four children. He's an avid Husband, Dad, Entrepreneur, Runner, and Advocate of Mental Health. His other career ambitions involve supporting anti-human trafficking organizations & creating sustainable work in Africa through the use of technology, as well as helping other entrepreneurs successfully navigate the mental health journey of building a company.
Matt Howland
President & Chief Product & Eng. Officer
Matt Howland is the President & Chief Product & Engineering Officer at Cordial. Accomplished at both CTO roles and strategic, visionary CEO roles, Matt has over 20 years of experience building and scaling technology-driven companies. Matt combines his technical expertise with a keen sense of business strategy and a talent for fostering high-performing teams to drive innovation for Cordial.
Amy Jerusalmi
Chief Client Officer
Amy Jerusalmi is the Chief Client Officer at Cordial. She is responsible for creating an incredible experience for our customers. Amy has 20+ years of experience growing and scaling customer teams across Customer Success, Customer Support, Professional Services, Managed Services & Implementations. Amy is passionate about growing teams and customer relationships. Amy resides in the Boston area and when not working she loves spending time with her husband and 2 boys.
Julien Sauvage
Chief Marketing Officer
Julien Sauvage brings over 15 years of technology experience to his role as CMO, having held senior marketing leadership positions at several prominent technology companies including Salesforce, Gong, and Clari. Throughout his career, he has specialized in developing category leadership and go-to-market strategies, with particular expertise in AI and marketing technology solutions.
Adam Gillespie
Co-Founder & Chief Technology Officer
Adam Gillespie is a diehard technologist who led BlueHornet as Chief Technology Officer through to acquisition by Digital River. He assumed various architect and engineering leadership roles during his time there. All the while launching BandFarm, a site/service designed to help budding artists market and promote their music. Adam is a co-founder, CTO, and visionary for Cordial. Taking this idea from a cocktail napkin and scaling it for hundreds of customers and millions of digital interactions, he is Cordial's not-so-secret weapon. If he's not on his laptop, you might catch Adam on a wave one early morning. For those that meet Adam, he personifies the qualities we value most in Cordial, smart people, stretching the limits but doing so in a Cordial way.
Rob Garf
SVP, Strategy & Insights
Rob is Head of Strategy and Insights at Cordial. He has spent his career on various sides of the retail table - as practitioner, industry analyst, strategy consultant, and software executive. Rob’s worked with executives worldwide to help them accelerate digital transformation. He was most recently VP and GM of Retail and Consumer Goods at Salesforce where he led Product Strategy and Industry Insights. Rob's a member of NRF’s Digital Council, one of 50 top Retail Voices by NRF, a RETHINK Retail Top Expert, and on the Executive Leadership Committee for the Retail AI Council.
Jair Verçosa
SVP, Engineering AI
Jair Verçosa is an accomplished technology leader and entrepreneur. With over 20 years building high-impact SaaS products and data-driven businesses, Jair possesses a rare blend of technical expertise, strategic vision, and leadership abilities. As Engineering Director at Carta, he pioneered platform infrastructure advancements leveraged by 300+ engineers. And as Co-Founder of Flieber, Jair built an international 20-person engineering team that empowered retailers to optimize multi-million-dollar inventory decisions. His talent for inspiring innovation has delivered transformative solutions for companies worldwide in finance, retail, construction, healthcare and beyond.
Chelsea Williams
VP, People and Culture
Chelsea brings a decade of experience leading HR and people functions for high-growth companies and a proven track record of aligning talent, business objectives and meaningful organizational impact. Before joining Cordial, Chelsea led the people experience team at Reachdesk, where she developed impactful initiatives to support a dynamic international workforce. She previously held the position of head of people at McD Tech Labs, an AI innovation lab dedicated to developing cutting-edge technologies for McDonald’s.
Andrea Gerlach
VP, Revenue Operations
Andrea Gerlach is a collaborative, analytical, strategic leader. As the VP of Revenue Operations, she is Cordial’s resident go-to-market change management expert, delivering scalable growth and key results across the client lifecycle. Andrea earned an MBA with a focus in Business Strategy from the University of Colorado - Denver. Her experience across start-up, growth stage, scaling and enterprise SaaS companies has well-equipped her to optimize and scale Cordial’s Revenue function at every phase of the company’s growth. As a seasoned manager of people and programs, Andrea is passionate about leading and coaching high performing teams. Previously serving in sales, operations and go-to-market roles at RightNow Technologies (now Oracle), Oracle, Netsuite (now Oracle), SendGrid (now Twilio) and FICO, Andrea gained expertise in strategic planning, go-to-market motions, predictive insights, funnel optimization, incentive strategy, project management, territory design, client lifecycle methodologies, process development, sales and client management systems, deal desk support as well as training and enablement.
Adam Meshot
VP, Strategic Accounts
Adam Meshot is the VP of Strategic Accounts at Cordial. Accomplished at large Enterprise sales roles and leadership of strategic sales team for both new and existing customers, Adam has over 20 years of experience building and scaling sales, sales engineering, partnerships, agency relationships and business development functions. Adam and team help brands evaluate and implement large scale cross-channel programs, simplify their tech stack and increase mobility and agility of their teams.
Stephen Wang
VP, Technical Operations, CISO
Stephen Wang is a seasoned technology leader with over 15 years of experience in information technology and security. He has a strong track record of success in a variety of industries, ranging from government, clean energy, online retail, online insurance, advertising, customer loyalty, financial services, enterprise software, and hardware. He has also mentored and grown with companies of all sizes, ranging from three-person startups to Fortune 500 companies. Stephen is a results-oriented leader who is passionate about building cohesive team cultures and solving real-world problems efficiently and effectively. He is also a highly motivated and self-directed individual who is always willing to go the extra mile.
Amy Strasser
VP, Product Management
Amy Strasser is a VP of Product Management with a strong background in SaaS and B2C industries. She specializes in product strategy, growth, and customer-centric innovation, leveraging data and user feedback to drive adoption and revenue. A strategic yet hands-on leader, Amy thrives in fast-paced environments, guiding teams to deliver impactful software solutions.
Katie Chandler
VP, Finance
Katie Chandler brings over 15 years of finance and accounting experience to her role as VP, Finance, overseeing Accounting and FP&A. Katie has led Finance teams at companies of varying sizes including building out the FP&A function at JUUL Labs. Throughout her career, she has specialized in streamlining operations to focus on value-add activities and thrives when partnering cross-functionally and engaging as a thought partner. Katie spends her free time with her husband, son and daughter in Sacramento.
Jeni Bishop
VP, Marketing
Jeni brings over 14 years of experience driving brand growth and building high-performing teams for B2B companies including Certify, Nexonia, Tallie, and Controlled Chaos. As VP, Marketing at Cordial, she combines data-driven strategy with creative vision to deliver measurable business results. With expertise spanning brand architecture, content strategy, and cross-functional collaboration, her approach to leadership is rooted in empathy and continuous innovation.
John Doub
VP, Solutions
John is accountable for creating and growing an exceptional technical experience for our customers. He has 25 years of experience in building high-performing teams across Professional Services, Implementations, Customer Support and Customer Success, implementing CRM, messaging, loyalty and commerce solutions across multiple verticals. He brings a focus on efficient operations and a passion for frictionless client engagement and technology integrations to a relentless pursuit to "make it easy". John lives north of Boston with his wife, 2 teenage boys and their goldendoodle, Lucky. When he's not watching his boys tear up the football field, John and his family enjoy tennis, swimming, boating and skiing.
2023: Our year of momentous growth
Cordial wins Best CEO, Best Company Culture, and Best Companies for Women
The Total Economic Impact™ of Cordial
Our world-class team is learning, growing, and collaborating daily to build a technology, company, and culture we are proud of.