Cordial seamlessly connects to mParticle as your established CDP, so you can get the most out of all your data. With our bi-directional integration, you can easily stream all of your data in and out of Cordial in real time. mParticle and Cordial help you unlock the power of your real-time data to create more personal experiences with your customers and maximize the ROI of every message sent.
Drive one-to-one personalized experiences that delight your customers wherever they may be. mParticle is the CDP for the modern era. Easily build & rapidly scale a real time and intelligent customer data pipeline across channels, partners, and systems.
Cordial streams mParticle event data related to sending, receiving and engaging with messages across channels.
Cordial’s event data includes supporting metadata and contact identifiers to help mParticle create a more holistic view of your customer.
mParticle streams Cordial contact, behavioral and ecommerce event data from brand properties, as well as provides Audiences and profile enrichment.
Cordial uses mParticle’s data – combined with other business data – to build compelling messaging faster and create more meaningful 1:1 engagement across channels.