Best practices for mobile app messaging that drive loyalty

Leading companies are turning to mobile apps to personalize and guide the customer experience, capture attention, deliver meaningful value, and drive loyalty—with good reason: 70% of consumers say they are using mobile apps more frequently for shopping than even a year ago.

  • When to use different mobile app messaging types: push, in-app, or inbox
  • How to seamlessly integrate mobile app with other messaging channels, like email and SMS
  • Different ways leading companies like Adore Me, REVOLVE, and JOANN are driving customer loyalty and how you can too
  • How to measure and evaluate success of your mobile app messaging strategies
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