Consumer Behavior

How marketers can connect with Gen Z in emerging virtual worlds

Over 70% of shoppers consider holiday financing as inflation bites

Empathy for the holidays: Why personalization matters in marketing

Nearly half of Gen Z, Millennials to rely on “buy now, pay later” this holiday season

Trends impacting the 2022 holiday shopping season and looking forward to 2023

Key takeaways from Cordial’s 2022 Holiday Shopping Consumer Survey

7 data-backed strategies to improve customer engagement

7 key insights on how consumers react to texts from brands

Majority of Americans slow to start holiday shopping despite widespread product availability and shipping concerns

New study: Wide disconnect between brand and consumer perceptions

What the upcoming changes to Apple iOS mean to you

2021 marketing trends: 5 ways to enhance customer experience